A.O. Smith

Digital

Client:
A.O. Smith
Scope of work:
Website Design, Website Content Direction
Context:

AO Smith, a water purifier brand, aimed to enhance its online presence and customer engagement by developing a professional e-commerce website. The goal was to create a user-friendly platform that would drive sales and improve the online shopping experience, ultimately strengthening the brand’s digital presence.

Solution:

Wisdom conducted a comprehensive review of the existing website. Based on the findings, we recommended developing a new platform to optimize the user experience and improve online sales performance.

Work category:

Website Audit: Analyzing the current website to identify areas for optimization and improvement.

Strategy Development: Defining objectives, recommending key features, and enhancing user experience to drive sales growth.

Design and Development: Crafting an intuitive design, developing a user-friendly website, and ensuring seamless functionality.

Result:

• Wisdom Agency delivered a strategic proposal for the website development, tailored to the brand’s specific context.

• The website is actively maintained and continuously optimized by the client.

Spark online WOM via distributing channel campaign
Using Inbound & Outbound Marketing for brand completion
Use social media to drive traffic to the website and event