Urban Fox – O2O

Communication strategy

Client:
Urban Fox - O2O
Context:

O2O experience is the revolutionary new service that bring toghether online and offline shopping to make shopping easier, fast and more exciting! The request was to communicate and introduce Vietnamese customer about the new way of purchasing service.

Solution:

Wisdom creates a clear content strategy and digital plan which directly fit with the right customer of O2O. Therefore, we drive them from engaging on Social to the launching event and website purchasing.

Result:

1,920 fans growth

104,268 fans engagement is 2 months

Reached out 189 millions users on Facebook

Drive 5,772 traffics to website without media support

See more
Brand development & communication for a 5-star terminal
Global campaign localization
Companion from product line (2020) to whole brand (2024)