Menu
To successfully enter the Vietnamese market, Novo Nordisk needed to establish a solid reputation through targeted brand marketing across mass media. Wisdom Agency was chosen to help Novo Nordisk achieve its mission of promoting public health.
To enhance Novo Nordisk’s reputation in Vietnam, Wisdom Agency developed a mass media campaign and organized events to raise awareness while supporting public health initiatives.
• Media planning and strategy development
• Event coordination and management
The project successfully generated over 2 million unique impressions and attracted more than 300 attendees to the Novo Nordisk launch event in Vietnam.
